The Daily Beast, Jan. 11, 2011, A review and interview. Treats! magazine.
Samir “Mr. Magazine” Husni, head of the Magazine Innovation Center at the University of Mississippi’s Meek School of Journalism and New Media, selected Treats! from among the nearly 800 new magazines launched last year for inclusion in MIN’s Hottest Launches—the first time in his 25 years of vetting and honoring magazines with such awards that Husni has selected a title featuring erotic content. “A lot of men’s magazines are trashy and vulgar,” he said. “This one has food for the eye and the brain. Given the quality of the print and high cover price, it feels like a collector’s item, not a disposable thing. You can display it on a coffee table. It has an artistic, European feel.”