Samir Husni, professor of journalism at the University of Mississippi and a media industry consultant, said religious publications are coping with the same issues as the rest of the media, such as the instant availability of news and multiple competitors.
“For weeklies to survive, they almost have to deliver a collector’s edition every time,” Husni said. “If your message is too old in this era of instant news, it has to change. You may have to get out of the news cycle business and get into news analysis. That is harder and more time-consuming to create. But religious publications can survive, if they are willing to change.”
To read the entire story click here.